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Green product labels

Green Seal vs. EPA Safer Choice: What Do the Labels Mean?

Two of the most common eco-labels on commercial cleaning products, what stands behind each one, and how to use them when you buy or specify cleaning.

By the EBS Maintenance team ·

A person filling an amber bottle from a dispenser at a refill station with rows of liquid containers, accompanying "Green Seal vs. EPA Safer Choice: What Do the Labels Mean?"

The short answer

Green Seal vs Safer Choice comes down to who sets the standard and what it reviews. Green Seal is an independent nonprofit that certifies products against life-cycle standards such as GS-37 for industrial and institutional cleaners and GS-40 for floor-care products. EPA Safer Choice is a federal program that reviews every ingredient in a product against its Safer Choice Standard. Both require the product to clean effectively. Disinfectants are registered pesticides: Safer Choice does not cover them and GS-37 excludes them, and EPA marks qualifying disinfectants with its Design for the Environment (DfE) logo instead.

Green Seal vs Safer Choice, side by side

Both labels mean a product has been reviewed by someone other than its maker. They differ in who does the reviewing and what they emphasize.

Comparing two green cleaning certifications
QuestionGreen SealEPA Safer Choice
Who runs itGreen Seal, an independent nonprofit standard-setterU.S. Environmental Protection Agency
What it evaluatesProduct life cycle: ingredients, toxicity, VOCs, packaging, concentrates, performanceEvery intentionally added ingredient against hazard criteria, plus performance and packaging
Main standards for commercial cleaningGS-37 cleaners, GS-40 floor care, GS-42 cleaning servicesThe Safer Choice Standard, applied by product category
VerificationTesting and on-site audit before certification, then monitoringThird-party profiler review, EPA approval, periodic audits
DisinfectantsExcluded from GS-37; check which standard a product namesNot eligible; qualifying disinfectants use the DfE logo
Product rangeCleaners, floor care, hand soaps, paper products and moreCleaners, detergents, floor care and other chemical products

What Green Seal certified cleaning products have to meet

Green Seal writes its own standards and certifies products against them. GS-37 covers general-purpose, restroom, glass and carpet cleaners for industrial and institutional use; GS-40 covers floor finishes and strippers. The standards limit substances such as carcinogens and reproductive toxins, cap volatile organic compounds, favor concentrates and recyclable packaging, and require the product to perform comparably to conventional products.

Green Seal also publishes GS-42, a standard for cleaning services rather than products. It audits how a cleaning operation trains staff, chooses equipment and handles waste. Saying "we use Green Seal products" and saying "our service holds GS-42 certification" are different claims, so ask which one a vendor means.

What the EPA Safer Choice label means

Safer Choice looks at chemistry ingredient by ingredient. Each chemical in the product must meet the program's criteria for its functional role (surfactant, solvent, fragrance and so on), and many qualifying chemicals appear on EPA's Safer Chemical Ingredients List. The program also checks product performance, pH and packaging, and requires ingredients to be disclosed.

A Safer Choice Fragrance-Free label marks products with no fragrance ingredients at all, which is useful in buildings with occupants who are sensitive to scent.

A white vessel sink with a tall chrome faucet on a white counter with folded towels and small toiletry bottles, illustrating the EBS article "Green Seal vs. EPA Safer Choice: What Do the Labels Mean?"

Where disinfectants fit: EPA registration and the DfE logo

Disinfectants and sanitizers are pesticides under federal law, registered by EPA's pesticide program and identified by an EPA registration number on the label. Safer Choice does not apply to them, and GS-37, Green Seal's standard for general commercial cleaners, excludes any product that must be registered under the federal pesticide law. EPA's Design for the Environment (DfE) logo marks registered antimicrobial products that also meet Safer Choice-level criteria.

A green cleaning program therefore still uses registered disinfectants where they are needed, such as restroom fixtures and touchpoints, and uses third-party labeled cleaners everywhere else.

California rules that apply regardless of the label

Third-party labels sit on top of state and federal rules rather than replacing them. These apply to cleaning products used in California commercial buildings:

  • Cleaning Product Right to Know Act of 2017 (SB 258): ingredient disclosure on labels and online for cleaning products sold in California
  • California Air Resources Board consumer products regulation (Title 17, California Code of Regulations, section 94507 and following): VOC limits for many cleaning product categories
  • Cal/OSHA hazard communication (Title 8 section 5194): safety data sheets and training for hazardous products, green-labeled or not
  • FTC Green Guides (16 CFR Part 260): environmental marketing claims such as "eco-friendly" must be specific and supported

Questions to ask a cleaning contractor about green products

EBS Maintenance offers green cleaning with non-toxic, biodegradable products on request and uses EPA-approved disinfectants for high-touch surfaces. If your building requires a particular label, raise it at the walkthrough so the scope's product list reflects it.

  • Which products will be used in each area, and which third-party label does each carry
  • Which areas get registered disinfectants, and what their contact times are
  • Whether dilution-control dispensers are used so concentrates are mixed correctly
  • Whether vacuums are HEPA-filtered and cloths are microfiber
  • Where safety data sheets for every product are kept on site

Related questions

Still not sure? A supervisor can answer at the walkthrough.

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Is a Green Seal product better than a Safer Choice product?

Not necessarily. Both labels involve outside review and performance testing. Green Seal weighs the whole product life cycle, while Safer Choice focuses on screening each ingredient. Pick the label your green building program, purchasing policy or tenants ask for, and compare products within the same category.

Do green-labeled cleaners work as well as conventional ones?

They have to meet performance requirements to earn either label, so a labeled general-purpose cleaner should handle routine soil well. Heavy degreasing, floor stripping and disinfection are where product choice matters most; use labeled products where they perform and registered disinfectants where disinfection is required.

Can a disinfectant be a green product?

It can carry EPA's Design for the Environment logo if its registered formula meets the program's criteria. That logo is the federal mark for lower-hazard disinfectants and sanitizers. It still has an EPA registration number and must be used at the label's dilution and contact time.

Does eco-friendly or natural on a label mean anything?

Not on its own. Those words are marketing terms, not certifications, and the FTC Green Guides expect environmental claims to be specific and backed by evidence. Look for a third-party label such as Green Seal or Safer Choice, and read the safety data sheet.

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